Voice of the Customer Programme
Understand what your customers deem as “value”
Canvas opinions, perceptions and suggestions
Validate and shape your strategy and approach
Our Approach
Before the programme
Free telephone consultation with one of our specialists
Discuss the current organisational landscape, relationships and objectives
Confirm key stakeholders to be involved
Agree a schedule of dates convenient for you and your customers
During the programme
Project scoping, design and preparation
Production of a creative theme and campaign
A hybrid engagement approach with your key stakeholders/ customers
Analysis of findings
Presentation of results and recommendations
By the end of the programme
Results presentation & report
Detailed analysis of the findings and recommendation
Valuable information to validate and improve your services and product offering
After the programme
A realistic and implementable plan to be owned by your teams
A Voice of the Customer campaign and model that you can carry forward internally
A follow-up call with one of our specialists to gauge the effectiveness of the recommendations and provide guidance
You’ll walk away with…
An Engaged Customer Base
Customers will feel valued and gratified for being heard, as it provides them with confirmation that their ideas, opinions and experiences matter. Customers naturally gravitate towards an open ear.
Repeatable Customer Engagement Model
A simple, repeatable customer engagement model that you can apply over and over again to keep up-to-date with customer expectations and generate sustained growth.
A Canvas of the Customer’s opinions, perceptions and suggestions
Once you understand how your customer thinks and feels about your services and products, you can know what to improve and how to respond.
Post-Implementation Support
Our change consultation services extend past implementation. We conduct follow-up calls to gauge the effectiveness of the recommendations and provide necessary support and guidance as needed.
Pricing
£TBC
The not-so-small print:
- The scope of engagement will need to be determined to provide accurate costing.
- Any associated travel expenses may be an additional cost.
- Meeting venues to be booked and paid for by the client directly.